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There are a few reasons why I can and AM revealing
all my sales and marketing tactics without holding anything back.
For one thing, I'm tired of copywriting. I've "done my time" and I've pretty much retired from
that aspect of my business. I only work with 2-4 very large corporations a year (minimum $40K
for each contract) and that easily covers my basic expenses.
Second, I have other income sources and investments (stocks, real estate, etc.) and hence,
I'm at a point in my life where my money is making money for me. I don't have to work.
Copywriting, advertising and ad copy consulting is not my only source of income and actually,
it's a smaller percentage these days.
Lastly, due to the Internet and my online businesses, money is now being generated for me automatically.
Over 80% of my business is on total and complete automatic pilot! (Boy, do I LOVE the Internet!)
As you can see, I have no need (or desire) to try and sucker you in with some crappy, low-cost,
"lead-generating" marketing course. I have a reputation to uphold ... the course is endorsed by
over half a dozen of the top marketing minds ... and I've been in business too long to try and
con people out of a few bucks!
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